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Tupac hologram may go on tour, report says
The hologram of Tupac Shakur that made an appearance at the Coachella Valley Music and Arts Festival Sunday may be headed on tour with Dr. Dre and Snoop Dogg, according to WSJ.com.
An eerie, life-like and shirtless image of Shakur seemed to perform on stage with the two rappers during the music fest, sending Tupac fans into overdrive.
Videos of the show have been circulating since among fans of the famed-rapper, who died more than 15 years ago. And buzz about the performace didn't stop at the videos, the virtual creation now has its own Twitter account, @HologramTupac, with more than 20,000 followers.
WSJ.com reported that Dr. Dre and Snoop Dogg are in talks to bring the virtual Tupac, created by Digital Domain Media Group Inc., on tour with them.
"This is just the beginning," Ed Ulbrich, their chief creative officer, told WSJ.com. "Dre has a massive vision for this."
Dr. Dre's production team first approached Digital Domain a year ago about creating a virtual Tupac. The team started focusing on the Coachella performance around four months ago.
Digital Domain is the visual effects house co-founded by James Cameron and responsible for cutting-edge film effects in movies including “Titanic,” “Tron: Legacy,” the “Transformers’ series, “Real Steel” and “The Curious Case of Benjamin Button.”
For Coachella, Digital Domain engineered the virtual rapper to perform his 1996 song “2 of Amerikaz Most Wanted” and his final single “Hail Mary.”
Though many fans originally thought the hologram was three dimensional, E! News shot down the rumor, explaining that the image of Shakur was 2-D and used angled reflectors to create the illusion of a 3-D image.
Spokespersons for Dr. Dre and Snoop Dogg have declined to comment.